This is my personal website for teaching and research purposes. Thank you for visiting.
After years in various management and executive positions, after significant experiences in the area of startups, and after some time as a management advisor I am now a Professor of Strategic Management at ↬ CBS International Business School in Cologne. In addition, I also work as the managing director of the university founders network cologne (hochschulgründernetz cologne e.V.), which has the aim to support founders and to be founders to startup their own business.
As a foundation of my strategic courses I use the ↬ Business Model Benchmark Map. The Business Model Benchmark Map exists in different color variants and can be downloaded as a ↬ PDF-file in English or ↬ in German. This map also serves as a basis for a tool called ↬ Business Planner Online which I have developed to help companies or startups to easily create a financial, customer and marketing plan. I also use the Business Planner Online as an interactive tool in my lectures for business plan writing and for validating product ideas.
My credo in teaching is Learning Is Trying. For optimum learning I consider it as absolutely necessary to not only understand content theoretically and conceptionally but also to try it out and apply it. For instance, for the financial lectures I have developed a financial reporting spreadsheet which contains the balance sheet, income statement, cash flow statement, shareholder’s equity statement and all common ratios. In comparison with slides or books, this spreadsheet allows the students an interactive and cause-effect approach towards financial reporting. At the same time the spreadsheet computes the most common analysis ratios and explains each of their purposes.
As a reference you will find here the ↬ definitions of the most common and significant ratios for the financial analysis of companies.
I pursue the same approach also for my lectures in (agile) project management. We develop personas, stories and epics, we estimate efforts by help of agile poker, we conceptualize project control sheets, or make interactive investment calculations for projects.
Apart from the classical and tested methods for teaching I also employ new forms of knowledge transfer, e.g. by help of producing videos or websites. In a digital network economy with tight global markets it is absolutely essential to communicate ones own ideas, innovations and products.
As an accompanyment for my lectures Digital Strategy Development and Digital Network Economy I have coded this website ↬ https://digital.netlify.app on digital topics and for finding useful digital resources.